I move iconic brands forward using creative vision to deliver engaging and unique visual experiences. As a Director of Photography I have been leading creative functions and project management operations for over 10 years.
I direct and mentor a skilled team of professionals and am responsible for pre-planning and on-set execution of product and on-figure photography. I collaborate closely with marketing and buying teams to meet their creative and brand requests. I have expertise in imagery for editorial and high volume ecommerce, and I am passionate about creating favorable sales results. My goal is to deliver high-quality and engaging images that showcase products and reflect the brand identity.
Proud to be part of the elusive breed of L.A. natives, where, unlike those unfamiliar with our city, who might see the freeways as its central visual expression, my perspective is colored by Hollywood, the beaches, and the sense of community that endures even amidst the sprawl.